Time to get Hype.
Nearly one year after announcing its new “Hype” button, YouTube is rolling it out to 39 countries, including the US, UK, Canada, Australia, and others. The feature is meant to help highlight smaller creators by letting fans “hype” videos that will then appear on a dedicated leaderboard. [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2025/08/youtube-hype.webp?quality=90&strip=all]
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