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Games, Memes, and Giveaways: How Tech Celebrates Chinese New Year

a16z.com

Chinese New Year, the biggest holiday in Chinese culture, is traditionally celebrated with family gatherings, fireworks, a national TV show with over a billion viewers, and gifted red envelopes (stuffed with money). For large tech platforms, the tradition of gifting red envelopes represents additional significance: the opportunity to unlock payment credentials. While WeChat launched WeChat...

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