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The Founder’s Dilemma: To Compete or Unbundle

a16z.com

Social Strikes Back is a series exploring the next generation of social networks and how they’re shaping the future of consumer tech. See more at a16z.com/social-strikes-back. The Big 3 social networks—Facebook, Twitter, and Instagram—are massive and horizontal: everyone goes to the same place. So should entrepreneurs attempt to steal away a chunk of that market or rip...

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